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GREAT BY CHOICE: Uncertainty, Chaos, and Luck. W

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ISBN
9780062120991
47,90 лв.
Ten years after the worldwide bestseller Good to Great, Jim Collins returns with another groundbreaking work, this time to ask: why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and in...
Повече информация
Автор Jim Collins
Страници 304
Корица твърда
Език английски
Година 2011
Дата на получаване 15.12.2012 г.
Издателство HARPER COLLINS - USA
ID на книга 50492099
ISBN 9780062120991
Категории Маркетинг и мениджмънт

Ten years after the worldwide bestseller Good to Great, Jim Collins returns with another groundbreaking work, this time to ask: why do some companies thrive in uncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins and his colleague Morten Hansen enumerate the principles for building a truly great enterprise in unpredictable, tumultuous and fast-moving times. This book is classic Collins: contrarian, data-driven and uplifting.
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