TEN TYPES OF INNOVATION: The Discipline of Build
The framework has proven to be one of the most enduring and useful ways to start thinking about transformation. It details how you can use these innovation principles to bring about meaningful - and sustainable-growth within your organization. Author Larry Keeley is a world renowned speaker, innovation consultant, and president and co-founder of Doblin, the innovation practice of Monitor Group; BusinessWeek named Keeley one of seven Innovation Gurus who are changing the field The Ten Types of Innovation concept has influenced thousands of executives and companies around the world since its discovery in 1998. Disciplined Innovation is the first book explaining how to implement it.
Автор | Larry Keeley, Ryan Pikkel, Brian Quinn |
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Страници | 276 |
Корица | мека |
Език | английски |
Година | 2013 |
Дата на получаване | 10.02.2014 г. |
Издателство | Wiley |
ID на книга | 26090424 |
ISBN | 9781118504246 |
Категории | Маркетинг и мениджмънт |