INTERNATIONAL CASES IN TOURISM MANAGEMENT. (S.Ho
На склад
ISBN
9780750655149
89,90 лв.
Profiles of individual companies
Case studies on destination management and...
| Автор | S.Horner |
|---|---|
| Страници | 399 |
| Език | английски |
| Година | 2005 |
| Дата на получаване | 15.11.2005 г. |
| Издателство | ELSEVIER |
| ID на книга | 26895514 |
| ISBN | 9780750655149 |
| Категории | Нехудожествена литература |
Profiles of individual companies
Case studies on destination management and marketing
Material on different management functions in tourism, such as marketing and human resource management
Case studies of particular types of tourism, such as ecotourism and cultural tourism
The case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.
- София / Orange / ул. Граф Игнатиев 18
- Варна / Ciela / Фестивален и конгресен център, бул. Сливница 2
